All business owners and entrepreneurs have the same goal: That is to be found on page #1 of Google Search Engine. That single objective requires most conventional businesses to travel along the same path. As a Creative Director based in the Chicago area, I have worked with countless clients over the years, these clients span countless industries. We work for old companies and start-ups, many of these clients even within the same industry, many of who are often even competitors.
In any case, to become relevant in any industry or niche, the path these business owners must travel today, is not like the days of old. They are not buying advertisements in the yellow pages or in newspapers (do either of those even still exist). Client's seeking success in today's modern world of business are all looking to conquer search engines. CLICK HERE TO LEARN MORE
Due to the Coronavirus (COVID-19) Pandemic, the World is seeing a shift in the way business is done. With much of the World’s work-force sidelined, and with retail stores closing across the United States, our economy is evolving and consumers are looking for virtual spaces to wander.
During the COVID-19 pandemic, for those of us who are fortunate enough to remain healthy, some of us have taken advantage of the World being paused, by getting our Spring cleaning accomplished at home. Clearing closets and clutter have been accomplished. However, if you are a business owner and/or website owner, knowing where the World's economy is headed (online), have you reviewed your business plan and website to make sure they are both adequate vehicles that are capable of carrying your business into the future?
This article provides some insight into copyright infringement and/or copyright claims, as it relates to the use of images on websites, while also offering ways to avoid copyright claims. This includes providing proactive actions and links to resources for free royalty-free stock images and paid royalty-free stock images.
If you own a website, or are a web designer who has used images without securing licensing then you probably know this can be a real costly endeavor. Copyright infringement is a real and occurs more often than you think. This occurs both on purpose, and inadvertently. In any case, the attorneys who will be contacting you do not care if it was a mistake or not. This is why it is important to use images from a trusted source (not Google Image Search), and/or license your images from a trusted stock image resource.
Before we get into providing solutions to avoiding copyright claims, let us first understand the nuts and bolts of the issue which can be realized by reviewing some frequently asked questions and answers relative to copyright infringement as it relates to "image usage on the internet".
Web Design Client: Real Capital Financial LLC
Location: Schaumburg, IL 60196
Website URL: https://www.realcapitalfinance.net/
Real Capital Finance specializes in procuring business loans and funding for small to medium sized businesses. Sam Patel owns a this Schaumburg based lending company. When Sam was creating his new lending company he sought a local web designer to assist with his website development project in, or near Schaumburg, IL 60196. Most importantly, Sam sought a local website designer that he could meet with in person. He was happy to discover that AdverGroup was local and available to meet and help him brand his new business and build his custom company website.
This client was not only interested in achieving a "pretty website", he wanted a website development company that could conquer search engines. He was thrilled to hear that AdverGroup pays close attention to ensuring their corporate website design projects were built with Search Engine Optimization (SEO) in mind. Additionally, he needed a logo developed for his new company and was happy to hear that AdverGroup would include logo creation for FREE when executing a package with AdverGroup.
Location: Buffalo Grove, IL 60089
Website URL: http://schumisports.com
Ryan Schumi is a local personal trainer in Buffalo Grove, IL. When Ryan was seeking a local web designer to assist him in the development of his business website, he entered "Local Web Designer in Buffalo Grove", and to his surprise he saw a familiar name and logo, "AdverGroup Web Design". Ryan remembered the AdverGroup Web Design banners he saw hanging at the Bills Youth Football games. He also recalled seeing our banners hanging at the local youth baseball games (BGRA). As a local youth sports trainer, he thought it was fitting to consult with a local web designer who sponsored local sports teams. After doing so, he learned that AdverGroup could not only develop a gorgeous looking website, we could also build his new website using a content management system that would let him update it easily himself.
In October of 2018 Google announced they would be "Protecting your data, improving our third-party APIs, and sunsetting consumer Google+". Later in December another update would come as Google announced "Expediting changes to Google+". Most recently in December of 2018, deletion dates were provided when Google emphasized that it will shut down Google+, "due to low usage and challenges involved in maintaining a successful product that meets consumers’ expectations." as provided in Google's official statement.
While the number of mobile device users is growing, the number of social media networks is also constantly growing. However, with the recent news of Google sunsetting Google+, the "social media battle field" just got thinner.
AdverGroup offers a variety of creative media solutions which includes video production, live-streaming and capture of sporting events, corporate events and private events for clients in the Chicago area and surrounding suburbs.
In November of 2018, AdverGroup was happy to assist The Chicago Youth Football League (TCYFL) in Live-streaming their Super Bowl weekend. This live-stream broadcast event included the capture and broadcast of 26 youth football games. Of which 14 games took place at Carmel Catholic High School in Mundelein and 12 games took place at Mundelein High School. The project included multi-camera high definition video capture at two locations. The games at Carmel High School were live-streamed on Youtube, while the games at Mundelein High School were live-streamed on Facebook. This project required two production teams capable of live-streaming professional video and audio.
Location: Chicago, IL
Diamond Direct Buy has hired AdverGroup in the past to develop their past version of their online store which was built 8 years ago using the Joomla Virtuemart e-commerce platform. Now in the year 2020, the owner of this online jewelry store wanted a new look for 2021 and was open to switching platforms. Due to their satisfaction with the development of their past e-commerce store created by AdverGroup, their first call was to the same trusted web design company they used before: AdverGroup.
After consulting with our team, we advised this client of how effective the Shopify e-commerce platform could be.
Website Design, Product Photography and Video Commercial Production in Broadview: Artistic EngravingWritten by Local Chicago Area Web Designer
Location: Broadview, IL 60155
Artistic Engraving offers custom engraving on various products and materials. It was time for them to redevelop their outdated website and make sure their new website was as cutting edge as the services which they provide. Artistic Engraving is owned and managed by a retired Chicago Police Officer and his daughter. Together they searched Google for the best local web design company to help them produce a new website and achieve new product photography images of their products and services. When they reconvened to discuss their search findings, they both had AdverGroup listed at the top of their list.
Location: Arlington Heights, IL 60005
Porky's BBQ is a local restaurant in Arlington Heights, IL. Having recently changed ownership, the new owners of this local restaurant wanted to breath some new life into a this an old business. In addition to revising their menu, they new they needed a new look and a new website where their customers could order their food online.
The new ownership also knew that that they needed to adequately exhibit their delicious food on their new website, new menus and on social media. Therefore, when selecting a local web designer to assist with the redevelopment of their website and brand image, they also needed a web design company that could provide food photography.
Location: Palatine, IL 60067 & 60074
After tasting some unique snacks from various parts of the world, a young entrepreneur had the idea to develop an ecommerce store where customers could purchase a random box of goodies featuring yummy snacks from various countries. The idea of offering snacks that often possess unique ethnic flavors tweaked the interest of many whom heard of his idea. So he embarked on creating his new business which required an ecommerce website.
This young business owner had many ideas of how he could sell his products grouped in various random packages and/or individually. With so many products he was not certain how to adequately exhibit his ecommerce items. Nor was he sure where to even begin.
Location: Gurnee, IL 60031 & 60048
Katie first tried to begin developing her own personal blog website by herself. The idea behind her new website was to assist her in promoting her social media identity. She struggled with understanding the many components, modules and plugins, not knowing how to bring it all together. She then decided that she needed to hire a professional web designer and internet consultant to help her start over and help her understand how to make her dream a reality.
Katie was referred to AdverGroup Web Design by a friend who had used AdverGroup to create their restaurant's website. After a few phone conversations, Katie realized that John with AdverGroup understood her needs and had the experience and ability to help her create an impressive looking and high quality blog website that possessed all the components she needed. Furthermore, after talking with John, Katie realized that her website would truly act as HOME BASE for her "Social Media Identity". Whereas, all content would first be released in her blog, then shared on the various social media platforms.
Location: Wheeling, IL 60090
All Tech Builders and Restoration has been in business since 1995. Therefore, they already had a website. However, they were not happy with their existing website not being found on search engines. Furthermore, their previous developer who was not responsive. They realized their business was suffering and it was time to make a change. The owner of All Tech Builders did not have to look far for a reference. His wife had recently had a website redeveloped by AdverGroup Web Design for her hair salon and was very happy with the service we provided.
After reviewing the AdverGroup web design portfolio, he saw that we have developed websites and video commercials for various other contractors.
Location: Arlington Heights, IL
Sound Genius Studios is a custom music production company specializing in stock music production, custom music production, sound design and voiceover talent. This music producer and production company was seeking a cutting edge website where they could sell their music online and exhibit their services. This client desired a website that would allow previewing of music files and the ability to download music under various licensing agreements. It was also the clients desire to be able to add music easily to their website using a content management system and administrator control panel.
Location: Gurnee, IL 60031
Bertucci® is the industry leader in titanium field watches, offering a wide array of case designs, finishes and styles. Bertucci® watches is a national brand sold in stores world. As a manufacturer and wholesaler, Bertucci® had never before sold their watches direct to the public. However, Bertucci® Watches thought to develop an online website where they could sell their high-end watches direct to the public. In doing so, they sought to work with a local web designer which was able to meet with them in their Gurnee office. After meeting with AdverGroup and learning of our focus on search engine optimization, Bertucci® decided to move forward with AdverGroup as their ecommerce website developer. Furthermore, they decided not only develop an online website, but also a promotional video which would assist them in engaging their audience.
Location: Elgin, IL 60124
The owner of Custom Color Ink and Coating Inc. was referred to AdverGroup by another happy client if ours for which we developed a search engine optimized website for in the past. Custom Color Ink and Coating Inc. has been in business for over 15 years. However, they failed to see the importance in maintaining an effective web presence. Once they realized the need to have a new professionally developed website, they went to somebody they new they could trust.
Location: Oak Lawn, IL 60453
Website URL: https://cuttingedgesalon.co/
The owner of Cutting Edge Hair Salon was frustrated with their old website which was developed using Ruby on Rails, or Rails, which is a server-side web application framework. Their old web designer was not responsive and the owner of this salon was interested in seeking a new local web designer to work with. Upon searching Google in their search to locate the best local web designer in the Chicago area, their search results included AdverGroup Web Design. After a few brief conversations with our staff, it was recommended to rebuild their hair salon website into a new website that could be easily updated by their Hair Salon staff. In our discussions AdverGroup provided options in both Wordpress and Joomla. In the end, it was decided to redevelop their site using the Joomla content management system.
Location: Riverwoods, IL 60015
HomeNinja.guru is a local home maintenance contractor that specializes in handyman and home maintenance services for clients in the north shore. Upon searching Google for a local website designer in, or near Riverwoods, IL 60015, the owner found AdverGroup Web Design. After performing their due diligence and interviewing all the best, local web designers, the owner of HomeNinja.guru selected AdverGroup Web Design to assist them in creating their company website for their new business. This client took advantage of our Website Design Starter Package for only $995.00
Location: Lake Barrington, Illinois 60010
Website URL: http://landovercorp.com/
Landover Corporation is a local real estate developer who specializes in developing high quality real estate projects that provide a public benefit to the neighborhoods and communities where they are located. Upon searching Google for a local website designer in, or near Lake Barrington 60010 they found AdverGroup Web Design. After performing their due diligence and interviewing all the best, local web designers, the owner of Landover Corporation selected AdverGroup Web Design to assist them in redeveloping their corporate website.
This client took advantage of our Website Design Small Business Package for only $1,995.00
Website URL: https://herbalhormonalhealth.com/
Herbal Hormonal Health is a local alternative functional natural medicine Doctor who was seeking a new website design for his new office which is opening in Rolling Meadows, IL 60008. In addition to seeking a modern and mobile friendly website, Dr. H. Panagopoulos sought a local web designer who could develop a medical website where his clients could schedule their medical appointments online. In addition to developing an online appointment booking solution, we were also able to achieve online payments using Square Payments. This allows this client to accept online payments without incurring any additional monthly fees for payment gateways or merchant accounts.
AdverGroup Web Design delivered a fresh new website design developed using the Joomla content management system. Using Joomla would allow this client's team to update their website easily without incurring additional fees for website maintenance.
Website URL: https://www.mlbglenview.org
This local non-for-profit 501(c)(3) organization and charity was seeking a local web designer in Glenview, IL 60026 to assist them in redeveloping their old and outdated charity website. The objective of this website redevelopment project was to redevelop this clients site into modern and mobile friendly (responsive) web design that would assist them in achieving more donations so that they could gain more donations to continue supporting the various other charities which they are affiliated with. This client also sought to keep certain content private and viewable only by members with login credentials.
AdverGroup Web Design delivered a fresh new website design built using a content management system that would allow this client's team to update their website easily without incurring additional fees for website maintenance.
Website URL: https://lakevillatimberwolves.com/
This local youth sports program sought a new website that could serve their various sports programs equally, by offering three branches specific to each sport: Youth Football, Youth Lacrosse and Cheerleading. After viewing a website AdverGroup developed for an adjacent community, Lake Villa invited us to meet with their board members. Upon meeting with their team, we exhibited the various tools and functions a new website developed by AdverGroup could include. The components would enhance the users experience. Components like "sports team specific" blogs, video streaming tools, ecommerce and registration functions. All while achieving a mobile device friendly design for each program allowing responsive compatibility as required by Google.
Web Design Client: Warheit Podiatry
Website URL: http://warheitpodiatry.com/
This is a return client, who we originally assisted in developing their website over 7 years ago, recently contacted AdverGroup seeking assistance in the redevelopment of their medical website. Years ago, Doctor Warheit first contacted us with the intention to build a website to support their local Podiatry practice and to gain presence on the internet. AdverGroup delivered a custom website built in a content management system and even included business cards to match the website.
Web Design Client: Hard Core Hoop Camp
Website URL: https://hardcorehoopcamp.com/
This local youth basketball coach was seeking a solution for promoting and registering players for his basketball summer camp that is to be hosted in Buffalo Grove, IL 60089. Coach Ed knew that he needed a website that he could use to post online videos, feature past events and to promote future basketball camps. Coach Ed also wanted an easy registration process that would allow parents to make online payments to secure their spot in his popular basketball summer camp.
Coach Ed was introduced to AdverGroup by a mutual friend. After consulting with our local joomla web designer in Buffalo Grove, Coach Ed and his partner were certain that AdverGroup was the best choice among all the local web designers they consulted with in Buffalo Grove.
Web Design Client: Attorney Suskin
Website URL: https://attorneysuskin.net/
This local Libertyville attorney was seeking assistance with a new website design for his law firm. AdverGroup's Creative Director John Guccione has become friendly with Attorney Marlon Suskin over the years, due to our children having played Buffalo Grove baseball (BGRA) together and also having coached against each other for many years. Additionally, Attorney Marlon Suskin has been known to play 2nd base on the AdverGroup Web Design softball team. So when it was time to redevelop his pre-existing attorney website, Attorney Suskin knew who to call. He called John at AdverGroup who helped him redevelop his law firm website into a mobile friendly design built in a content management system that this local attorney could update himself.
Web Design Client: Made In Italy Trattoria
Location: Glen Ellyn, IL 60137
Website URL: https://dinnermadeinitaly.com
This local restaurant owner in Glen Ellyn was seeking assistance with a new restaurant website design to promote their new restaurant. They were pleased to learn that AdverGroup also offers pro food photography services and that we could assist them in capturing professional images of their food. Having owned other restaurants, this business owner was also aware of the need to be active on social media. They were happy with the idea of having a local website designer near Glen Ellyn to teach them how to use social media effectively.
Web Design Client: Cardinal Industrial Development
Location: Lake Forest, IL 60045
Website URL: http://cardinalid.com/
Cardinal Industrial Development is a general contractor and construction consulting firm who is located in Lake Forest, IL. When seeking a local website designer and developer near Lake Forest they searched Google and found AdverGroup Web Design. After a short phone conversation the owner knew that AdverGroup was the right choice for her company. Previous to this initial conversation, the owner of Cardinal Industrial Development spoke to three other web design companies. AdverGroup had the best web designer portfolio of the four companies and also sounded like they were more experienced in understanding Google's guidelines for search engine optimization.
Once the website design project was executed, AdverGroup sprung into action and was able to deliver the new website within 5 days.
Web Design Client: UsedVendingMachines.com
Location: Bensenville, IL 60106
Website URL: http://usedvendingmachines.biz
This Bensenville business owner contacted AdverGroup Web Design when they were selecting a local website developer or web designer in Bensenville to assist them in the redevelopment of their existing website. There old website offered simple information regarding their products and they were looking for ideas on to expand on this. In consulting with AdverGroup, we recommended putting their products into an eCommerce component that would help them exhibit their inventory in an organized fashion, while also resulting in a specific page for each product which would help create more indexable content in search engines like Google.
Web Design Client: DeckWerks
Location: Highland Park, IL 60035
Website URL: http://deckwerks.com
Deckwerks is a local Highland Park business who was seeking a contractor website for their deck building business. This website development project was a great example of our "small business package". This web design project project also required immediate attention, as the owner contacted us with an time sensitive issue. Their old website was hacked and removed by their former website hosting company. Naturally, the owner was interested in getting their domain secured and their website redeveloped as soon as possible.
When this local contractor was seeking a local website developer near Highland Park, IL to assist in the redevelopment of their new contractor website, they searched Google and found AdverGroup Web Design, we were able to meet with them within 12 hours of their phone call. After looking into our portfolio and considering the references provided by a trusted source, this contractor knew that AdverGroup would be the right choice for them.
Location: Niles, IL 60714
Website URL: http://www.arcorelectronics.com
AdverGroup web design was happy to assist Arcor Electronics who is a local wire and cable supplier and distributor located in Niles, IL 60714. Arcor is a specialty wire and cable distributor, stocking bulk and rewound wire for a number of different industries since 1984.
When Arcor was seeking a local web designer near Niles, IL 60174 to assist in the redevelopment of their corporate website for their Niles, IL company, they asked someone they trusted. This someone happened to be aware of, and involved in, the successful redevelopment of two corporate websites by a local web design company named AdverGroup. After looking into our portfolio and considering the reference provided by a trusted source, Arcor knew that AdverGroup would be the right choice for them.
This corporate website redevelopment project included the migration of the clients website content into a modern and mobile friendly website solution. AdverGroup's product photography services also came in handy, as new high quality images would be required to adequately display the clients products.
Web Design Client: Molon Motor & Coil
Location: Arlington Heights, IL 60004
Website URL: http://molon.com/
AdverGroup LLC was happy to serve Molon Motor and Coil who is a local motor manufacturer based in Arlington Heights, IL 60004. Molon has been providing innovations in motor production since 1954.
When Molon was considering local web designers in or near Arlington Heights, the answer was easy! AdverGroup had worked for Molon on other projects delivering product photography services and graphic design services. AdverGroup had also developed a website for their sister company Lehmann-Peterson and had done a great job developing a website for their Cadillac Coachbuilder website. Therefore, the client was already aware of the exceptional web development services and work ethic implemented by AdverGroup.
- New Custom Industrial Website Development Project with Catalog Component to Display Client's Products
- Custom Graphic Design including Re-Creation of Client Logo and Company Seal
- Accordion Menu to help users navigate through the clients many products
- Product Photography and photoshop editing of clients products (gear motors) for use on website and printed materials.
Web Design Client: Buffalo Grove Bills Youth Football
Location: Buffalo Grove, IL 60089
Website URL: http://www.bgbills.org/
AdverGroup LLC was contacted by the President of the Buffalo Grove Bills Youth Football Program who needed a new website for their youth football team. AdverGroup's local web designer John Guccione was thrilled to work on this web design project because he himself played for the same Buffalo Grove youth football program as a child. Furthermore, our Arlington Heights web design company is right next door to Buffalo Grove and enjoys keeping active in our local community.
This website included many cool features that will assist this youth sports team in managing their youth football program.
- New Custom Website with Sports Team & League Management Components
- Printed materials including flyers and yard signs.
Web Design Client: Lazy Cloud Bed & Breakfast
Location: Lake Geneva, WI 53147
Website URL: https://lazycloud.com
AdverGroup LLC was contacted by the owner of Lazy Cloud Bed & Breakfast who needed a new website for their Bed and Breakfast that would possess hotel reservation function ability. LazyCloud Bed and Breakfast has 2 locations, one location in Lake Geneva and one location in Fontana, WI. They were seeking a local web designer to assist them in developing this new hotel website that would allow customers to reserve their suites from their own website as well as linking to all the major travel sites like Expedia, Hotels.com and more.
This website included many advanced function abilities.